Owlet Survey Finds Out Just How Much Sleep New Parents Get


Did you know May was better sleep month? According to a survey commissioned by infant care aid manufacturer, Owlet, only five percent of parents with babies zero to six months old are getting the recommended eight hours of sleep a night.

"Owlet conducted this survey to shed light on the sleep-related issues that parents of newborns face, especially in the first six months," said Kurt Workman, CEO and co-founder of Owlet Baby Care.

The study also found that 43 percent of parents with newborns get only one to three hours of uninterrupted sleep per night. Advice from previous generations, like, “sleep when baby sleeps” doesn’t hold true anymore for today’s parents; many work schedules don’t allow them to sleep during daytime hours with baby.

Infant monitors and other care aids are continuing to see steady market growth due to a couple of factors. In addition to growing concern over infant health issues like SIDS, many middle-income parents continue to work full-time, leading to a demand for technology as a child care aid. Products like Owlet monitors can help parents rest easy, knowing that if something does happen to baby in the wee hours of the night, they will be alerted via their smartphone or similar devices.

“While striving for a solid eight hours when you have a newborn is pretty unrealistic, we developed our safe sleep system to provide parents with peace of mind while their baby is sleeping so they can worry a little less and get more sleep," concluded Workman.

Posted on 2016-05-26 by

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